Students, faculty, staff, alumni, and friends all wear their Redbird gear on Fridays to show their Redbird Pride
Illinois State's newest tradition
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One Shirt at a Time
Showing Redbird pride by donning Illinois State red every Friday is one of ISU’s newest traditions. The idea was introduced in the early 2000s by the Redbird Pride Committee, a group of campus staff and faculty and Bloomington-Normal community leaders. The idea continues be adopted by more of the campus and local community each year.
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Fear the Bird Shirt
The 17-year tradition began in 2007 as a joint initiative between the Division of Student Affairs and the Illinois State University (ISU) bookstore at the Bone Student Center. The purpose of Fear the Bird is to promote Redbird spirit and bring students to the Bone Student Center. The shirt design changes each year always featuring Reggie the Redbird. University Marketing and Communications (UMC) originally created the yearly design. In 2013, Illinois State students began to design the shirts, and this remains a tradition 10 years later.